Website change no longer worries: Anqi CMS easily sets up 301 redirection to avoid affecting page display quality
During the operation of a website, changes to the URL (Uniform Resource Locator) are a common occurrence.It is necessary to adjust the website's URL for the purpose of optimizing content structure, integrating old information, and even changing domain names.However, if not handled properly, these changes are like sending a 'missing person' notice to an old address. Visitors and search engines will encounter a 404 error page at the old link, which not only seriously damages the user experience but may also cause the website's ranking and traffic in search engines to plummet.
It is fortunate that AnQi CMS is well-versed in this, providing us with a simple and efficient solution - a powerful 301 redirect management feature.It can help us elegantly handle URL changes, ensure seamless connection of website content, and retain the SEO value accumulated by old pages to the maximum extent.
What is 301 redirection? Why is it so important?
In simple terms, a 301 redirect (Permanent Redirect) is like putting a permanent 'moving notice' on an old address.It tells the browser and search engines: This content has been permanently moved to a new address, please visit the new address directly from now on.
The benefits of doing this are obvious:
- Protect SEO assetsThe old page may have accumulated a high weight and ranking in search engines.Through 301 redirects, these valuable SEO assets can be transferred largely to the new page, avoiding the loss of rankings and traffic.
- Enhance user experienceWhen users click on an old link, they will not see the annoying 404 error page, but will be smoothly redirected to the new location of the content, ensuring a smooth access experience.
- Optimize the efficiency of the crawlerThe search engine crawler can also quickly understand the new ownership of the page, save crawling resources, and update the index faster.
In which cases is it necessary to set up a 301 redirect?
In the daily use of AnQi CMS, when you encounter the following situations, you should consider setting up 301 redirects:
- Changed the content URL aliasWhen you adjust the 'Custom URL' or 'URL Alias' of an article, product, category, or single page, if the old URL has been indexed by search engines or has external links, you need to redirect the old URL to the new one.
- Website structure adjustmentIf your website has undergone a major adjustment to the overall content structure, causing the URL paths of a large number of pages to change.
- Merge duplicate contentThe website may have multiple URLs pointing to the same content due to technical reasons or historical issues (such as with and without)
wwwand withoutwwwThe domain version). Through 301 redirection, it can be unified to the preferred URL, avoiding search engines from mistaking it as duplicate content. - Website domain changeWhen your website changes to a new domain, all pages under the old domain names need to be 301 redirected to the corresponding pages under the new domain.
- Content offline or mergedAn existing page content is no longer needed, but you do not want it to become a dead link. You can redirect it to a related alternative page or the parent category page.
How to easily set up 301 redirect in AnQi CMS?
The 301 redirect management feature of AnQi CMS is very intuitive, and the operation steps are not complicated:
Firstly, you need to log in to the Anqi CMS backend.
Next, find and click on the "Function Management" option, then select "301 Redirect Management.
After entering the 301 redirect management interface, you will see a clear list, which will display all the redirect rules you have set.To add a new rule, there is usually a 'Add' or 'New' button.
After clicking, you will see two core input boxes:
- Old URL (Source URL): Please enter the original URL you want to redirect to. Make sure to enter the full absolute URL, including
http://orhttps://the protocol, as well as the complete domain name. For example:https://www.yourdomain.com/old-page.html. - New website (Target URL): Enter the new URL where your content is currently located. Similarly, please fill in the complete absolute URL, for example:
https://www.yourdomain.com/new-page.html.
After confirming, click the "OK" or "Save" button, this 301 redirect rule will take effect immediately.The Anqi CMS will automatically handle these redirect requests in the background, ensuring that your visitors and search engines can easily find the latest location of the content.
Important matters and practical tips after setting up 301 redirect
Just setting up the redirect rules is not enough, some follow-up checks and optimizations can make your website operation more stable:
- Ensure testing is conductedAfter setting up the 301 redirect, visit the old URL in the browser first to check if it is redirected correctly to the new URL.The more rigorous approach is to use an online HTTP status code check tool (such as SiteManager), to confirm that the old URL returns a status code of 301 rather than 200, 302, or 404.
- Avoid redirect chainsMake sure the old URL directly points to the final target new URL to avoid complex chains such as A redirecting to B, and B redirecting to C.A long redirect chain can reduce efficiency, extend loading time, and may dilute the SEO weight passing effect.
- Regularly check 404 pages
- Distinguish between 301 redirects and Canonical TagAlthough both can handle URL issues, their application scenarios are different. 301 redirect is a declaration that the page content has been permanently moved from the original address, while Canonical Tag (standard link) is