When operating a website, we all hope that our content can be seen by more users, and search engines are undoubtedly an important source of traffic.To perform well in search engines, in addition to the quality of the content itself, the structure of the website's URL (web address) also plays a crucial role.An clear and friendly URL, which not only makes it easier for users to understand and remember, but also helps search engines better crawl and understand our content.While pseudo-static rules are an effective means of optimizing URL structures, AnQiCMS (AnQi Content Management System) provides very convenient functions in this aspect.

Why is the structure of URLs so important to search engines?

Imagine that when you see two links on a search engine results page, one iswww.example.com/view.php?id=123&category_id=45and the other iswww.example.com/articles/seo-optimization-guide.html. You would be more likely to click on which one? Clearly the second one. That is the charm of URL readability.

An excellent URL structure is also of great significance to search engines. It has several core advantages:

  • Enhance user experience and trust：A clear URL allows users to quickly understand the page content and increases the willingness to click.
  • Optimize the efficiency of search engine crawling：A structured URL helps search engine spiders understand the hierarchical structure and content themes of a website, improving crawling efficiency.
  • Increase keyword relevance.In the URL, including core keywords can pass stronger page topic signals to search engines, thus providing a better chance of ranking in relevant searches.
  • Easy to share and spread：Short and meaningful URLs are easier to spread on social media and convenient for users to manually copy and paste.

The traditional dynamic URL (usually with question marks, equals signs, and a string of parameters) often performs poorly in terms of user experience and search engine friendliness, while pseudo-static technology can present these dynamically generated pages in a URL format similar to static pages, while maintaining the flexibility of dynamic content.

How to implement URL rewriting in Anqi CMS?

The Anqi CMS is a system designed specifically for content operators, fully aware of the importance of URL optimization, therefore, it has built-in powerful pseudostatic functions.This is not a complex setup, whether you are a beginner or an experienced operator, you can easily get started.

To enable and configure the pseudo-static rules, simply go to the backend management interface of Anqi CMS, find the "Feature Management" option under "Pseudo-static Rules".Here, you will find several predefined rewrite modes provided by the system, as well as a highly flexible custom mode.

1. Predefined rewriting mode

AutoCMS provides four common preset modes that you can choose according to your website type and preference: English

  • Number PatternThis pattern typically includes the unique ID of the content as part of the URL, for example/articles/123.htmlIt is concise and clear, suitable for all kinds of websites, especially for scenarios with large amounts of content and the need to simplify URLs.
  • Model naming patternIf your website's content model is rich, such as having articles, products, etc., this model can well distinguish different types of content, for example,/article/seo-guide.htmland/product/anqicms-pro.htmlIt integrates aliases of content models (such as articles, products) into URLs, making them more semantically meaningful.
  • Category Naming Pattern 1: This pattern highlights the classification information of content in URLs, for example/tech/seo-guide.htmlIt is suitable for websites with a clear classification system, which can clearly show the归属 of the content.
  • Classification naming pattern 2: Similar to pattern 1, but may be different in terms of hierarchy or naming, for example/tech/articles/seo-guide.html。Choose which category naming pattern depends on the specific hierarchy structure of your website and the extent of detail you wish to reflect in the URL.

Select a mode and the system will automatically apply the corresponding URL structure for you, without the need to manually modify any code.

2. Advanced Custom Mode

For operators with special requirements or those who want a more personalized URL structure, the 'Custom Mode' of Anqi CMS provides great flexibility.You can configure dedicated rewrite rules for different types of pages such as document details, document list, model homepage, single page, tag list, and tag details.

In custom rules, you can use a series of predefined variables to construct a URL:

  • {id}The unique ID of the content.
  • {filename}Custom link name of the content, usually the pinyin or English alias of the title.
  • {catname}：Custom link name for the category.
  • {catid}The unique ID of the category.
  • {module}：Content model's table name or URL alias (such asarticle/product).
  • {page}：Page number (usually(-{page})in this format, indicating that it appears only when paginating).

For example, you can set the URL of the article detail page to/{module}/{filename}.htmlor the category list page to/{catname}/page(-{page}).htmlThrough the combination of these variables, you can create URLs that not only meet SEO practices but also align with your brand style.

When configuring a custom URL, the security CMS also considers convenience. When you publish or edit articles, categories, and tags, the system will automatically generate a recommended custom URL alias based on the title you enter.filenameorcatname）。Of course, if the automatically generated alias does not meet your expectations, you can also modify it manually at any time. Just make sure it is unique within the entire site.If a duplicate occurs, the system will automatically add a random number to ensure uniqueness.

SEO enhancement measures outside of URL rewriting

Just setting up pseudo-static rules is not enough to create a perfect SEO-friendly website. Anqi CMS also provides many other powerful SEO tools that complement the pseudo-static function:

  • 301 Redirect ManagementWhen you adjust the URL structure or delete a page, the 301 redirect feature can seamlessly pass the traffic and authority of the old link to the new link, avoiding traffic loss and dead links.This is particularly important after you enable the pseudo-static rules or modify the custom URL.
  • Sitemap generation：Automatically generate a sitemap (Sitemap), which helps search engines discover and crawl all important pages of your website.
  • Robots.txt configurationThrough editing the Robots.txt file, you can control the access permissions of search engine spiders to specific areas of the website, avoid crawling unimportant pages, and concentrate the weight on core content.
  • TDK (Title, Description, Keywords) settings：Security CMS allows you to set SEO titles, keywords, and descriptions individually for each page, category, article, product, tag, even the homepage, providing precise page summaries for search engines.
  • Anchor text and keyword library managementThese features help you better build internal links and optimize content relevance.

Through these comprehensive features, Anqi CMS helps you build a website that not only has clear URLs but also possesses comprehensive SEO competitiveness.Optimizing URL structure is an important step for your website to stand out in search engines, and AnQi CMS is the powerful assistant to achieve this goal.

Common Questions (FAQ)

1. Can the old dynamic links still be accessed after configuring the pseudo-static rules? What impact will it have on SEO?

2. If you modify the custom URL of the article or category (such as{filename}or{catname}What should I do to avoid problems?

When you modify the custom URL of the article, category, or tag, the old URL will become invalid.To avoid loss of traffic and SEO weight, you must immediately set up a 301 permanent redirect for the old URL under the "Feature Management" section of the "301 Redirect Management" in the Anqi CMS, and redirect it to the new URL.This ensures that users accessing old links and search engines are correctly redirected to the new page, avoiding 404 error pages and thus protecting the SEO health of the website.

3. What is the custom URL in?{filename}or{catname}How is it generated? Can I modify it manually?

{filename}and{catname}Is the "custom URL alias" for content or category.When you create or edit articles, products, categories, single pages, and tags, Anqin CMS will automatically generate corresponding pinyin or English aliases based on the titles you enter.anqicms-weisijingtai-youhua.You can of course manually modify these aliases, but it is important to ensure that the custom URL aliases are unique throughout the entire website to avoid link conflicts.If the manually entered alias duplicates an existing alias, the system will automatically add a number suffix at the end during saving to ensure its uniqueness.