Hello everyone, as an experienced security CMS website operator, I know that content holds a core position in digital marketing.We must not only create engaging content but also understand how to present and optimize it skillfully to meet the readers' needs and ensure good performance in search engines.Today, let's delve deeply into a concept frequently encountered in the Anqi CMS single-page management——“Page Name”and “SEO Title”, although they seem similar, they actually carry different missions.

Page Name: Intuitive Identifier for Readers

In the single page management of AnQi CMS, the 'Page Name' we set for each page is the most direct and most eye-catching name for the content within the website.We can understand it as the 'banner' displayed in front of the user.This name mainly serves our website visitors and our content management team's internal identification and categorization of pages.

When creating a single page for "About Us" or "Contact Us", the "page name" will usually reflect the theme of the page very directly.It may appear in the website's navigation menu, as the main title of the page content area (such as H1 tag), or as part of the breadcrumb navigation, guiding users to understand their current location.The core value lies in enhancing the user experience within the website, ensuring a clear information architecture, and allowing users to easily browse and understand the website content.An clear and concise "page name" can effectively reduce the user's cognitive cost, allowing them to quickly find the information they need.

SEO Title: The 'Business Card' of Search Engines

The "SEO title" is specifically designed as a "business card" to attract users to click on it in search engine results, unlike the "page name".It mainly bears the responsibility of communicating between the website content and search engines, and directly affects the display effect and click-through rate of the page on the search engine results page (SERP).

In the AnQi CMS, when we set the 'SEO Title' for a single page, it will be given priority for the page's HTML<title>

Strategic collaboration and differences between the two

“Page Name” and “SEO Title” are independent fields in AnQi CMS, but there is important strategic synergy between them.In many cases, both can be consistent, especially when the main name of the page itself is good in terms of descriptiveness and keyword relevance.However, we also often encounter scenarios where they need to be distinguished.

For example, a page's "page name" may need to be extremely concise to fit within the narrow space of the navigation bar, or simply for the convenience of internal management.But in order to stand out in search engines, the 'SEO title' may need more rich and attractive descriptions, including more keywords, and even adding the brand name or a call to action.The design of AnQi CMS is precisely to provide us with this flexibility, allowing us to fine-tune these two fields according to different application scenarios and optimization goals.Understanding and making good use of this distinction can help us better balance the internal usability of the website and the external search visibility, thereby enhancing the overall user experience and marketing effectiveness of the website.

Common Questions and Answers (FAQ)

Q1: In AutoCMS, if I have not set the 'SEO title' for a single page, how will the system handle it?A1: If you do not manually set the 'SEO title' when creating a single page in the AnQi CMS, the system will usually use the 'Page name' you entered as the page's HTML by default.<title>Label content. This means that even if you do not explicitly specify, the page will still have a title in search engines and browsers, but it may not be specially optimized for SEO.

Q2: “Page Name” and “SEO Title” can they be exactly the same? In what situations is it appropriate to do so?A2: 'Page Name' and 'SEO Title' can also often be completely the same.If the 'Page Name' itself is sufficient to describe the page content, includes appropriate keywords, and is of the appropriate length according to search engine recommendations (usually 50-60 characters), then making them consistent is completely appropriate.This can maintain consistency of content within and outside the site, reducing management complexity.

Q3: What are some important SEO fields in the single page of AnQi CMS besides 'Page Name' and 'SEO Title'? What are their respective functions?