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From which issues should GEO optimization start, first make a list of reviewable questions.

📅 2026-11-01 👁️ 0

How to start optimizing GEO? How to make a list of reviewable questions? The first step is to write the questions before the content: Third-party advice suggests listing 10-20 business-related questions in the first round, go through them one by one in the answer engine to see who is cited and what you are missing. The quality of the list determines the direction of all subsequent content, so it must also be reviewable.

The goal of GEO is to be referenced, not clicked

The common definition of GEO in the industry is: Optimize around the generative engine so that the content can be found, understood, and cited by AI systems (structuring your content so that AI systems can find it, understand it, and cite it).Compared to traditional optimization, it cares less about 'which rank', and more about 'whether my answer is included'. This means the unit of measurement has changed from ranking to a question: whether your site appears in the composite answer of the target question, and which article or paragraph is cited.

The four sources of the question list

Source What type of questions to get Review points
Customer service and sales records Real concerns before making a decision Record the question as spoken, do not formalize
In-site search and zero result words Expressed needs within the site Prioritize filling in content for zero result words
Competitor answer page observation Question taken by the opponent Record the source of citation rather than the page itself
Business parameters and prices Numeric short questions The caliber must be consistent with the official

The most easily ignored source among the four is the in-site search: The words searched in the in-site search are demands that have already expressed needs, and their priority is naturally higher than external inspiration.

How many to list first is appropriate

The starting range is the third-party recommended 10 to 20 items, not more: for each item added to the list, the review cost increases linearly, and the early reference observation methods are very rough, basically relying on people to ask each item individually. First, ensure that each question has a corresponding answer page planning, and then expand the second batch. After more than fifty items, this list must be managed in the database, as the table can no longer handle it.

How to enter the keyword library and layering from the list

In practice, put the checklist into the keyword library, each record contains four fields: original sentence of the problem, intent type (definition, steps, comparison, price), carrying page, and the latest review date.Layered by 'Does the answer have you' to cut: Cited, page exists but not cited, and not yet paged. Three states correspond to three actions - maintain, rewrite paragraph structure, and write new.The AnQi CMS backend has made the keyword library an independent module, which can generate drafts in bulk according to questions in conjunction with AI Chat, but the manual review before publication cannot be omitted: the model tends to continue using old perspectives, and the timestamps and version information in the library need to be confirmed by referring to the official documents.

Don't forget the site-level configuration

The personal page is well-written, but the site structure is unreadable and useless. Two site-level actions: first, keep llms.txt automatically generated or manually maintained so that the model can understand your column structure according to the official standards; second, review the inclusion configuration related to GEO (site map, push) to ensure that the new answer page can be found. These two items should be well-configured once, and then only a confirmation is needed each time to ensure that nothing has expired.

The rhythm of review and asking again

Review the list monthly and record three things: which questions started this month, which lost references, and which answers changed in scope. For pages that lost references, first check if the paragraph still contains itself, then check if the inclusion has gone offline; a change in scope usually means that the business side changed parameters but the content did not keep up. At the quarterly level, review the list for additions and deletions and add in the frequently asked questions that appeared in the customer service records.

Common questions

Should the list be made public on the site?The entire list does not need to be made public, but each question should be able to find a corresponding answer within the site. Structuring the page as 'sections organized by questions' is more beneficial for extraction.

Are questions generated by AI counted?Can be used for supplementary elaboration, but the final draft should return to the real source: customer service records, search terms, and questions that have appeared on competitor answer pages count.

How long will it take to see the changes in citations?Most observations take effect on a weekly basis, fluctuations for less than two weeks have limited reference significance, and it is recommended to compare on a complete monthly basis.

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