Using AnQiCMS pseudo-static feature to optimize URL structure: A practical guide to improving search engine crawling and display effects

In the wave of today's digital marketing, Search Engine Optimization (SEO) has become one of the key factors for website success.And a clear, friendly, and semantically rich URL structure is undoubtedly the cornerstone of improving the SEO performance of a website.It can not only help search engines more efficiently crawl and understand your content, but also significantly improve the reading experience and memorability of users.AnQiCMS as an enterprise content management system, fully understands the importance of URL optimization and provides powerful and flexible pseudo-static features, allowing website operators to easily build URLs that conform to SEO practices.

Why is pseudo-static so important?

Pseudo-Static refers to converting dynamic generated URLs (such aswww.example.com/article.php?id=123) into URLs that look like static pages (such aswww.example.com/article/123.htmlorwww.example.com/how-to-optimize-urls.htmlThis transformation brings multiple benefits:

  1. Search engine friendliness improved:
  2. User experience optimization:For users, a concise, meaningful URL is easier to read, remember, and share than a string of complex parameters. For example,www.example.com/products/latest-modelvs.www.example.com/index.php?cat=3&item=456it can more intuitively tell users about the content of the page.
  3. Increase click-through rate:On the search results page, users tend to click on URLs with clear structures and keywords first, as this gives them more confidence in the content of the page.
  4. Avoid duplicate content:Dynamic URLs may cause multiple URLs for the same content in some cases, leading to duplicate content issues. SEO-friendly URLs can effectively avoid this situation and help the website concentrate its weight.

AnQiCMS considers pseudo-static as one of its core feature highlights, committed to helping small and medium-sized enterprises and content operation teams better carry out SEO optimization, thus achieving better visibility in search engines.

AnQiCMS伪静态功能的运用之道

In AnQiCMS, you can find the 'Static Rules' option under the 'Function Management' menu in the background.Here, the system provides a rich set of pre-set static settings, including both ready-to-use preset modes and highly customizable options, which are sufficient to meet the needs of various websites.

1. 探索内置伪静态模式

AnQiCMS built-in four common rewrite rules, they represent different URL generation logic, and can be used as a quick start option: English

  • Digital Mode:The content ID is usually used as the main identifier of the URL, for example/article/123.html. This pattern is concise and clear, suitable for websites that pay attention to the uniqueness of IDs, especially common in Chinese websites.
  • Model Naming Pattern:Introduce an alias for content models (such as articles, products) in the URL, for example/article/how-to-optimize-urls.htmlThis helps users and search engines identify the content type, and can be combined with a custom link name (or ID) for the content, which is a common choice for English sites.
  • Category naming patterns (two types):These two patterns integrate the category alias or ID into the URL, forming a URL with a sense of hierarchy, for example/category-name/article-title.html。They are suitable for websites with a high degree of content structuring and those who hope to reflect the classification hierarchy through URLs.

These built-in patterns have been optimized, and you can choose according to the overall content structure and audience preferences of the website.For example, if your website is mainly in English content, and you want the URL to be more semantically meaningful, then 'Model Naming Pattern' or 'Category Naming Pattern 2' may be more suitable for you.

2. Flexible use of custom pseudo-static patterns

The real strength of AnQiCMS lies in its 'custom mode'.If you have more refined and personalized needs for URL structure, this pattern will provide you with sufficient freedom.In Custom Mode, you can set up pseudo-static rules separately for the six main page types of the website (document details, document list, model homepage, single page, tag list, tag details).

Each custom rule is composed of "Rule name===Rule value". In the rule value, you can combine various variables provided by AnQiCMS to construct URLs:

  • {id}:The unique identifier ID of the content. Stable and unique.
  • {filename}:The custom link name of the content, usually automatically generated from the title pinyin, or can be manually filled in. This is the key to implementing semantic URLs, and it is recommended to use meaningful English words or pinyin.
  • {catname}:The custom link name of the category, automatically generated from the pinyin of the category name, or can be manually filled in. It helps to build a clear category hierarchy URL.
  • {catid}:The unique identifier ID of the category.
  • {module}:Content model (such as articles, products) URL alias.
  • {page}:Page number for pagination, usually used on list pages. The pagination variable should be enclosed in parentheses, for example(-{page}).

Practice Example: Building SEO-friendly URLs

Suppose you want to set up pseudo-static rules for the following page types:

  • Article detail page:The URL should reflect the semantics of the article model and article title, for examplehttp://www.yourdomain.com/article/anqicms-tutorial.html
    • The rule value can be set to:archive===/{module}/{filename}.html
  • Category list page:The URL should reflect the category name and support pagination, for example:http://www.yourdomain.com/solutions/page-2.html
    • The rule value can be set to:category===/{catname}(-{page}).html
  • Single page:For example, the "About Us" page, the URL is direct and concise, for example:http://www.yourdomain.com/about.html
    • The rule value can be set to:page===/{filename}.html
  • Tag detail page:For example, the "SEO Tips" tab page, the URL should reflect the tab name, and support pagination, for example,http://www.yourdomain.com/tag/seo-tips/page-2.html
    • The rule value can be set to:tag===/tag/{filename}(-{page}).html

Through the flexible combination of these variables, you can design a URL structure that not only meets the preferences of search engines but also provides a good user experience.

3. Core Steps: Customizing URL settings

To make{filename}and{catname}Variables such as these play a role in your URL, the key is to correctly set the “Custom URL” field in content management.

  • Document (article/product) release:In the "Add Document" or "Edit DocumentAnQiCMS will automatically generate a pinyin alias as the default value based on the document title you input.Strongly recommend that you manually input or modify it to a more semantically meaningful English word or pinyin, to enhance the SEO effect of the URL.Ensure its uniqueness across the entire site.
  • Document Category:In the "Add Category" or "Edit Categorywebsite-optimization.
  • Single page:"