In today's highly competitive online environment, making website content stand out in search engines is a focus for every operator.Precisely controlling the keywords and descriptions of website content is a key strategy to improve search visibility, attract target users, and optimize click-through rates.AnQiCMS as an enterprise-level content management system, provides multi-dimensional and in-depth functional support in this aspect, allowing you to flexibly and meticulously manage the SEO performance of your website.

AnQiCMS design philosophy is to integrate powerful SEO functions into daily content management processes, avoiding complex technical configurations, making it possible for both SEO experts and content operation novices to efficiently control content accurately.

一、From the content level to refine the control of keywords and descriptions

AnQiCMS allows you to perform detailed SEO settings for each independent page when publishing and managing website content.This includes articles, products, categories, tags, and even independent single pages.

  • Control of TDK on the article and product detail pagesWhen creating or editing each article or product, you will see special "SEO Title", "Document Keywords", and "Document Description" fields.

    • SEO titleThis field allows you to customize a title for the search results, which can be different from the main title (H1) displayed on the page.This means you can optimize a search title that is more attractive or contains core keywords without affecting the user experience of the page.
    • Document keywords:You can manually input multiple keywords, using English commas,Comma-separated, to fit the inclusion habits of search engines.AnQiCMS also integrates the "Keyword Library Management" feature, allowing you to select from a preset keyword library to ensure the standardization and consistency of keywords.
    • Document SummaryHere, you can provide a refined overview of the page content for search engines.If you do not fill in manually, the system will automatically extract the first 150 words of the document content as a summary.A well-crafted description can effectively improve the click-through rate of search results.
    • Standard Link (Canonical URL)For content duplication (such as the same product page with different parameters) or when you want to concentrate the page authority to a preferred URL, you can set a canonical link. This is achieved bycanonicalLabel informs the search engine which is the original page you wish to be indexed, to avoid duplicate content issues.
    • fixed_link:If you want to keep the URL address of a document unchanged even if the pseudo-static rules are adjusted, you can set a fixed link to ensure the persistence and stability of the URL.
  • Category, tags and single page TDK settingsIn addition to specific articles and products, AnQiCMS also provides fine-grained control over the SEO titles, keywords, and descriptions for category pages, tag pages, and independent single pages (such as 'About Us', 'Contact Information').

    • Category pageIn the "Document Classification" management, you can set independent "SEO Title", "Keywords", and "Category Description" for each category.This is especially important for category pages that act as content aggregation pages, as it can help them achieve better rankings in specific fields.
    • Label PageIn the 'Document Tag' management, each tab also has independent 'SEO Title', 'Tag Keywords', and 'Tag Description' fields.This makes it possible for the content aggregated by tags to be displayed accurately in search results.
    • single pageIn the "Page Management

English, flexible customization of the website URL structure

URL (Uniform Resource Locator) structure is an important signal for search engines to crawl and understand website content.AnQiCMS provides powerful pseudo-static and custom URL features, making your website address more friendly and descriptive.

  • Management of pseudo-static rulesAnQiCMS has built-in four commonly used URL rewriting rules, such as "numeric modeCustom pseudo-static rulesAllow you to accurately define the URL composition of articles, categories, single pages, and tags according to your business needs.

    • In the custom rules, you can use them flexibly{id}(Data ID),{filename}(Data custom link name),{catname}(分类自定义链接名)、{catid}(Category ID),{module}(Model table name)、{page}Combining variables such as (page number) to build URLs that comply with SEO** practices. For example,/article/{filename}.htmlThis structure is both concise and contains keyword information.
    • It should be noted that custom URL aliases (slugs) can be set in documents, categories, tags, and single pages. The system will automatically generate pinyin aliases based on the title, and you can also manually modify them to ensure their uniqueness and descriptiveness.
  • 301 Redirect ManagementWhen the website content structure is adjusted, the page URL changes, or the content is merged, the old URL often becomes invalid.The 301 redirect feature of AnQiCMS can permanently direct old links to new links, effectively avoiding traffic loss and SEO weight dispersion caused by link failures.This is a crucial feature that ensures the SEO stability of the website over a long period of operation.

Three, SEO strategy configuration for the entire website

In addition to the control of individual content pages, AnQiCMS also provides global settings and tools that affect the overall SEO performance of the entire website.

  • Homepage TDK settingsThe homepage of the website is its 'front page', and its SEO settings are crucial.In the 'Home Page TDK Settings', you can configure the website's 'Home Page Title', 'Home Page Keywords', and 'Home Page Description'.<head>Tags in the page, lay the foundation of the core SEO for the entire website.

  • Sitemap and Robots.txt configuration

    • Sitemap generation:AnQiCMS can automatically generate the website map (Sitemap), which can help search engines crawl and index the website content more comprehensively and efficiently, especially for large websites or new websites.
    • Robots.txt configurationThrough configuring Robots.txt, you can instruct search engine crawlers which pages to crawl and which pages to skip, thereby optimizing crawling efficiency and avoiding unnecessary pages from occupying crawling quotas.
  • Link Promotion and Keyword Library Management

    • Link PromotionAnQiCMS supports proactive push of new or updated content to search engines like Baidu, Bing, and others.This feature can greatly accelerate the speed of content indexing, allowing your new content to be discovered by users faster.
    • Keyword Library Management and Anchor Text Setting:The system is built-in with a keyword library management, you can establish and maintain a set of core keyword systems.Combine the 'Anchor Text Management' feature, AnQiCMS can realize automatic keyword expansion, automatic spin, as well as full-site content replacement and automatic anchor text feature.This means you can manage keywords in bulk and have them automatically generate internal links, which is very helpful for building a strong internal link structure, enhancing keyword density, and relevance.

Four, Strengthening SEO through Templates and Structured Data

AnQiCMS not only provides settings on the background management interface, but also deeply supports these SEO control capabilities through template engines and structured data, fully displaying them on the front end.