In website operation, the structure of URL (Uniform Resource Locator) directly affects the performance of the website in search engines and the user experience.An clear, concise and meaningful URL not only helps search engines better understand the page content, but also allows users to identify the page topic at a glance and enhance trust.Auto CMS (AutoCMS) is well-versed in this, providing powerful pseudo-static and 301 redirect management features to help optimize your website URL structure, thereby significantly enhancing the visibility of front-end content.
Static page: Create a user-friendly URL structure
When we browse information on the Internet, we see something likewww.example.com/category/article-title-123.htmlsuch a standardized URL, rather than one filled with question marks and parameterswww.example.com/index.php?catid=1&id=123The former is pseudo-static URL, which makes dynamically generated pages look like static HTML files.
The advantages of pseudo-static are evident:
- Improve SEO effectiveness:Search engines' crawlers tend to fetch and index URLs that look stable and authoritative, whether they are static or pseudo-static.A well-defined URL helps search engines understand the page hierarchy and content theme, which may lead to better ranking.
- Optimize user experience:A clear and readable URL is easier for users to remember and share, and also helps users quickly judge the content of the page when browsing websites.
- Enhance website security:Hid the backend script language and parameters, to some extent reduced the risk of being maliciously attacked.
The AutoCMS provides very practical features in terms of pseudo-static management. It includes four common pseudo-static rules that cover most of the URL structure needs of websites:
- Digital Mode:The ID is usually used as the basis for generating URLs, suitable for Chinese websites.
- Model Naming Pattern:The content model name is used as part of the URL, common in English websites.
- Category Naming Pattern 1/2:According to the category name or alias to construct the URL, making the URL have stronger semantics.
These ready-to-use patterns let you easily apply complex server rules without manual configuration.
The more powerful features are in the security CMS.Custom static page rules
{id}The unique ID of the content.{filename}:Content's custom URL alias (e.g., pinyin or English abbreviation of the article title).{catname}The custom URL alias of the category.{module}:Content model URL alias.{page}Page number.
Through the flexible combination of these variables, you can achieve such asarchive===/{module}-{filename}.htmlorcategory===/{catname}/{page}.htmlA highly customized URL structure. When content is published, articles, categories, tags, and single pages all support setting a "custom URL", which is to implement the pseudo-static rules.{filename}and{catname}Variables' key, ensures that each page's URL is unique and semantically friendly identifier.
In the Anqi CMS background,“Function Management” menu, find the “Static Rules”.Module, you can choose or configure these rules according to your needs.
301 Redirect: Smooth transition, no loss of traffic.
During the operation of the website, the content and URL structure are not constant.You may encounter scenarios where you need to modify the article URL, merge old pages, or even change the entire website domain.At this point, 301 redirect becomes particularly important.
301 redirect, as the name implies, is a 'permanent' page relocation notification.It tells the browser and search engines: 'This page has been permanently moved to a new address. Please visit the new address and update the index.'English version: Since version v2.1.1, the 'AnQi CMS' supports 301 redirect link function, making this key operation simple and efficient.
The importance of 301 redirect is reflected in:
- Maintain SEO weight:When the old URL changes, if 301 redirect is not set, the search engine authority and ranking accumulated by the old URL will be lost.301 can successfully pass these weights to the new URL and avoid traffic loss.
- Avoid 404 errors:Users accessing the old URL will be automatically redirected to the new URL, avoiding the 404 error of non-existent pages and enhancing user experience.
- Integrated content:When you have duplicate content or need to merge multiple related pages into one page, you can use 301 redirect to concentrate all the traffic and weight of the old URLs to the new target page.
The 301 redirect management function of Anqi CMS makes this 'moving' process easy and safe. You can manage it in the background,'301 Redirect Management' under the 'Feature Management'Module settings. The operation is very intuitive, just simply setSource URL(address of the old page) andTarget URL(The address of the new page), the system will automatically handle the subsequent jumps without manual modification of the server configuration file.
Combined use to enhance the visibility of front-end content
The static page and 301 redirect are not isolated, they are the 'golden partners' to enhance website performance.
- Static URLBuilt a clear and friendly URL skeleton for your website, making each page content look professional and easy to understand in the eyes of search engines and users.
- 301 RedirectThen it ensures that the website's SEO assets can transition smoothly when the website structure or content changes, so that the user's visit experience is not affected, and potential losses caused by URL changes are avoided.
By carefully setting up pseudo-static URLs and managing timely 301 redirects, your CMS website can not only have a more friendly URL structure but also perform better in search engines, providing users with a smoother browsing experience.This not only helps to improve the crawling efficiency and ranking of the website, but also effectively promotes the dissemination and conversion of content, which is a key strategy that no content operator can ignore.
Common Questions (FAQ)
Q1:After setting up the pseudo-static rules, why can't my website pages be accessed normally or display errors?
A1:This may be caused by several reasons.Firstly, please make sure that you have selected the correct rule and saved it in the "Feature Management" -> "URL Rewrite Rule" section of the Aiqi CMS backend.Also, the website server (such as Nginx, Apache) also needs corresponding URL rewrite rules to work with the pseudo-static settings of the security CMS.If you are using tools such as Baota panel for deployment, please check whether the pseudo-static rules in the site configuration are correctly added and effective (usually the installation tutorial of safe CMS will provide the corresponding Nginx or Apache pseudo-static configuration).In addition, if custom URL aliases are used, please check whether these aliases are unique and comply with the specifications to avoid conflicts.
Q2:In what situations should I use the 301 redirect function?
A2: 301 Redirect is mainly used to inform search engines and users that a page has been permanently migrated. Common application scenarios include:
- URL structure adjustment:When you manually modify the article, category, tag, or custom URL alias of a single page.
- Content merge or delete:When you merge multiple old page contents into a new page, or completely delete a page, and you want to direct the traffic to other related pages.
- Website migration:Migrate from the old domain to the new domain, or upgrade from HTTP to HTTPS, you need to redirect all old addresses to the new address.
- Eliminate duplicate content:If the website has duplicate content pages due to reasons such as URL parameters, you can redirect the duplicate pages to the standard page.
Q3: What is the difference between 'Custom URL' and 301 redirect in AnQi CMS? How do they work together?
A3:
- Custom URLThis is to set a semantically meaningful and easy-to-read URL alias when creating or editing content (such as articles, categories). This isproactive creationThe page friendly URL method, it defines the final form of the page presentation under the pseudo-static rules.
- 301 RedirectIt is the URL of a page that occursafter the change.To maintain SEO weight and user experience, the old URL is permanently redirected to the new URL. It is apassive managementmechanism for URL changes to ensure a smooth transition.
The way they work together is: You first create an ideal URL structure for website content through pseudo-static rules and custom URLs; if you need to modify the URL of a page later for various operational considerations, you will set up a new custom URL,