As an experienced CMS website operation personnel for an information security company, I know that a clear and semantically meaningful URL structure is crucial for the website to achieve a good ranking in search engines.The pseudo-static rules are one of the key tools to achieve this goal.The AnQiCMS was designed with SEO-friendliness in mind from the beginning, incorporating powerful pseudo-static features that allow website operators to flexibly configure URLs, thereby optimizing search engine crawling and user experience.
This article will discuss in detail how to configure URL rewrite rules in Anqi CMS, in order to improve your website's performance in search engines.
The importance of static rules for search engine ranking
In website operation, URL (Uniform Resource Locator) is not just the address of the page, it is also an important signal for search engines to understand page content and user experience.Dynamic URLs often contain question marks, equals signs, and a long string of parameters, which is not easy to remember and may also reduce the crawling efficiency of search engines, or even be misjudged as duplicate content.On the contrary, pseudo-static URLs convert dynamic parameters into static path formats through technical means, making them look like real static files.
Firstly, pseudo-static URLs have betterReadability。The user can intuitively understand the general content of the page through the URL, enhancing trust. Secondly, pseudo-static URLs are morefriendly. A concise URL with keywords helps search engines better understand the page topic, thereby improving relevance ranking. Moreover, static URLs helpweight transfer.Compared to dynamic parameters, search engines tend to concentrate the weight on structured static URLs, which is beneficial for the accumulation of page weight and the enhancement of PR value.The Antai CMS is based on these considerations and provides comprehensive pseudo-static configuration capabilities.
English CMS Static Feature Overview
No matter which preset rules or custom rules you choose, Safe CMS is committed to ensuring that the URL structure can maximize the search engine friendliness of the website, thereby optimizing the search engine ranking.
Understand the preset rule of pseudo-static rules in Auto CMS
The four preset rule sets of the AnQi CMS provide a quick optimization starting point for the website. These rules take into account different types of websites and SEO focuses, and you can choose according to your own situation:
Number Pattern
This pattern usually uses the unique ID of the content as the main identifier of the URL. For example, the URL of a document may look like/article/123.html.The advantages of this pattern are that the URL structure is concise and clear, especially for Chinese websites, especially when you do not want pinyin or English words to appear in the URL, a numeric ID is a direct and effective choice.Search engines can also handle digital IDs well, but the degree of semanticization is relatively low.
Model naming pattern
This pattern adds the name or URL alias of the content model to the URL, enhancing the semantic meaning of the URL. For example, the URL of a document for a "product" model might look like/product/detail-456.htmlor/product-456.html.This is very beneficial for websites with multilingual content or English content display needs, as it helps search engines distinguish between different types of content and index them more accurately with the model name.{module}Variables representation.
Category naming pattern 1 (Chinese site)
This mode incorporates the name information of the category into the URL, usually more focused on conforming to the reading habits of Chinese users. For example, a document may be displayed as/分类名称/文档ID.htmlThis method enhances the hierarchical feel of the URL, which is helpful for users to understand the content attribution.
Category Naming Pattern 2 (English Site)
Similar to the classification naming pattern of the Chinese station, but tends to use the English alias of the classification to adapt to the practice of English SEO. For example,/category-name/document-title.htmlFor websites targeting the international market, this pattern can better meet the preferences of English search engines and enhance the internationalization of URLs.
In choosing preset rules, please consider the type of your website content, target audience, and long-term SEO strategy.For most Chinese information websites with frequent content updates, digital pattern or category naming pattern 1 may be a good choice; while for corporate websites, product showcases, or multilingual websites, model naming pattern or category naming pattern 2 may have more advantages.
Advanced Optimization: Customize the rewrite rules
When the preset rules provided by AnQi CMS cannot fully meet your refined SEO needs, customizing the pseudo-static rules will be your **choice.Custom mode gives you the greatest flexibility, allowing you to customize the URL structure for the six core page types of the website - document details, document list, model homepage, single page, tag list, and tag details.
The composition of custom rules
Each custom rule consists of a 'rule name' and a 'rule value', formatted as规则名===规则值For example,archive===/{module}-{id}.html.
- Rule name:指定了需要应用此规则的页面类型。安企CMS支持以下六种核心规则名:
archive:Document details page.category:Document list page (category page).archiveIndex:Content Model Home Page.page:Single Page Detail Page.tagIndex:Tag List Page.tag:Tag Detail Page.
- Rule Value:Defined the specific URL path of the page type. This part can be flexibly combined with various variables to build a URL that meets your expectations.
Core variable explanation
When building custom rule values, you can use the variables provided by the security CMS to dynamically generate URLs, ensuring semanticization and uniqueness of the URLs:
{id}:represents the unique identifier ID of the content, such as document ID, page ID, tag ID, etc.{filename}The custom link name of the content.This value can be manually set in the editing interfaces such as 'Add Document', 'Document Category', 'Document Tag', 'Page Management', etc. in the background.If not manually set, the system will automatically generate pinyin based on the title as the default value.{catname}:is the custom link name of the category. With{filename}Similar, can be set or automatically generated in the category editing page.{catid}The unique ID of the category.{module}: The URL alias of the content model, usually configured in the "Content Model" management. For example, the article model may be set toarticle,Product model is set toproduct.{page}:Page number. This variable needs special handling and must be placed within parentheses, for example(-{page})or(/page-{page}).
Actual configuration example and application scenario
The following are some common examples of custom rewrite rules and their application scenarios, you can adjust them according to these examples:
- Document details page (
archive):- Example:
archive===/{module}/{catname}/{filename}.html - ExplanationThis rule generates URLs containing model aliases, custom category link names, and custom document link names. For example,
/article/news/anqicms-tutorial.htmlThis provides excellent semanticization, helping search engines understand the document hierarchy. - Backend configurationEnsure the 'Custom URL' in the 'Add document' or 'Edit document' interface.
- Example: