As an experienced CMS website operation personnel in the security industry, I know that a well-optimized URL structure is crucial for the search engine optimization (SEO) effect of the website.The Anqi CMS has fully considered this from the beginning of its design, providing powerful pseudo-static and 301 redirection functions to help operators easily build a URL system friendly to search engines and users.

URL structure: The foundation of website SEO

The website URL (Uniform Resource Locator) is not just the address of the content, but also an important identifier for search engines to understand and crawl the website, as well as for users to recognize and remember the website content.An clear, concise, and keyword-rich URL structure can significantly improve a website's performance in search engine results pages (SERP), enhance user trust, and effectively convey the theme of the page content.On the contrary, a chaotic and parameter-rich dynamic URL may lead to difficulties in crawling, weight dispersion, and even affect the user experience.The pseudo-static feature of AnQi CMS is designed to solve this pain point, it converts dynamically generated URLs into static, readable URLs, thereby laying a solid foundation for SEO.

Static URLs: Building clear and friendly URLs

The pseudo-static feature of AnQi CMS allows website administrators to rewrite the original dynamic URLs with complex parameters into staticized, more semantically meaningful URL formats.This transformation means that the page content is easier to understand and index for search engines; for users, it improves the readability and credibility of the URL.

In the AnQi CMS, the management of pseudo-static rules is concentrated in the 'Pseudo-static Rules' module under 'Function Management'.The system is preset with four commonly used pseudo-static modes for the convenience of users, which can be selected according to the actual needs of the website and the target audience.

A common pattern isNumber Pattern, it usually includes the unique ID of the content as part of the URL, for example/article/123.htmlThis pattern is concise and clear, especially suitable for Chinese websites, which can quickly locate specific content.

In addition, the Aqy CMS also providesModel naming patternand two kindsCategorization naming patterns. The naming pattern of the model usually includes the name of the model to which the content belongs (such asproduct/articleEmbed URL, such as/product/product-name.htmlThis structure is widely used on English websites and helps to clarify the type of content.The classification naming pattern can reflect the category name of the content in the URL, further enhancing the semantics and hierarchy of the URL.

For advanced users with specific requirements, the Anqi CMS also providesCustom pseudo-static rulesThe powerful function.Through custom patterns, operators can finely define the URL structure of different page types on the website according to their own business logic.This includes the document detail page, document list page, model homepage, single page, tag list page, and tag detail page.archive===/{module}-{id}.html, or more semanticarchive===/{module}/{filename}.html.

The core of the custom rule lies in the flexible application of variables provided by the Security CMS, including{id}(Data ID),{filename}(Data custom link name),{catname}（分类自定义链接名）、{catid}(Category ID),{module}(model table name) as well as{page}(Page number). By combining these variables, operators can build personalized URLs that meet various SEO strategies. For example, using{filename}Variables require us to fill in the "Custom URL" field when publishing documents, creating categories, tags, or single pages.This field will automatically generate a pinyin alias based on the title, but it can also be manually edited to ensure uniqueness, conciseness, and inclusion of core keywords.A good custom URL alias can make the URL more descriptive and enhance the search engine's recognition of the page topic.

It should be noted that custom rewrite rules are a form of advanced configuration, and any configuration errors can lead to inaccessible pages.Therefore, be cautious when making changes and thoroughly verify in the test environment.同时，网站的伪静态配置也需要服务器环境（如Nginx或Apache）的反向代理功能配合才能生效，确保所有请求都能正确地路由到安企CMS处理。

301 Redirect: Maintain website weight and user experience

During the operation of the website, changes to URLs are inevitable, whether it is website redesign, adjustment of content structure, or deletion or merging of pages, it may lead to the invalidation of the original URL.At this point, if not handled properly, these invalid URLs will return a 404 error, which not only damages user experience but also leads to a loss of search engine weight, seriously affecting the SEO performance of the website.The 301 redirect function of AnQi CMS is specifically designed to deal with this situation.

301 redirect is a permanent redirect that clearly informs search engines and browsers that the content of a URL has been permanently moved to a new address.This means that the weight of the old URL will be smoothly transferred to the new URL, thus minimizing SEO loss caused by URL changes.Through the 'Feature Management' under the '301 Redirect Management' module of Anqi CMS, operators can conveniently set permanent redirect rules from old URLs to new URLs.

For example, when we restructured the website categories, we will/old-category/article-title.htmlto/new-category/article-title.htmlWhen, simply add a 301 rule in the background to redirect the old URL to the new URL.The system will automatically handle the follow-up redirection requests to ensure that users and search engines can seamlessly redirect to the new address when accessing the old address, maintaining the accessibility of the page and SEO weight.

The value of 301 redirect is not only to prevent weight loss, but also to improve the user experience.When users favorite old links or access old addresses through external links, 301 redirects ensure they are directed to the correct page rather than seeing a 'Page Not Found' prompt.This is crucial for maintaining the brand image and user loyalty of the website.

Collaborative optimization strategy of pseudo static and 301 redirect

Static page and 301 redirect are not independent functions, they play a synergistic role in website SEO.Firstly, the website should build a stable, clear, and semantically meaningful URL structure through the pseudo-static feature.At the planning stage, it is necessary to consider long-term SEO needs as much as possible and avoid frequent URL changes.

However, once it is indeed necessary to change the URL, whether it is a single page or the entire category structure, 301 redirect will be the key to ensure a smooth transition.For example, if you decide to change the existing URL pattern based on numeric ID to a more semantic custom naming pattern, then after switching the pseudo-static rules, you must set up 301 redirects for all affected old URLs to point to the newly generated pseudo-static URLs.

Regularly reviewing the URL structure and 301 redirect rules of the website is equally important.With the continuous growth and update of website content, new optimization opportunities may arise, or old redirect rules may need to be adjusted.Through continuous monitoring and optimization, the website can always maintain a **English** SEO status.

In summary, the pseudo-static and 301 redirection features provided by Anqi CMS are a powerful boost for website operators on the path of content creation and SEO optimization.Applying these tools reasonably can not only enhance the visibility of the website in search engines and improve the user experience, but also effectively protect the website assets and ensure the long-term healthy development of the website.

Frequently Asked Questions

Q1: How to solve the problem of the website not opening due to incorrect static rules configuration? A:If the website cannot be accessed due to incorrect configuration of pseudo-static rules, the first step is to enter the "Pseudo-Static Rules" module under "Function Management" in the Anqi CMS backend, check and correct the error.If you cannot access the backend, this usually means that the rewrite rules at the server level have also been affected.nginx.confor virtual host configuration file, Apache's.htaccessor virtual host configuration file), temporarily remove or correct the configuration related to pseudo-static, restore website access, and then reconfigure and test from the security CMS backend. It is recommended that in