As a website administrator who is well-versed in the operation of AnQiCMS, I know that a flexible and SEO-friendly URL structure is of great importance to a website, especially for multi-site operations.AnQiCMS in the background provides powerful functions for customizing URLs, which not only greatly enhances the accessibility of content but also lays a solid foundation for the implementation of multi-site SEO strategies.

AnQiCMS's URL customization capability: the foundation of refined SEO optimization

AnQiCMS knows the core position of URL in search engine optimization, therefore it has always taken 'SEO-friendly' as an important consideration in the initial system design.The backend provided custom URL function allows operators to configure personalized URL paths for each type of content on the website, including documents, categories, tags, and even single pages.This means that we are no longer limited to rigid URL formats, but can flexibly construct more semantically meaningful and identifiable URLs based on content characteristics, keyword strategies, and user habits.

In AnQiCMS, the custom URL settings are usually automatically generated in the form of pinyin based on the content title, which provides a convenient starting point for Chinese content websites. But more importantly, the system allows us to manually modify these automatically generated URL aliases (filenameorcatname)。Through manual input, we can naturally integrate the target keyword into the URL, making it a direct signal of content relevance, thus helping search engines better understand the theme of the page.In a multi-site environment, ensuring that each site's URL structure is both unified and distinctive, while also guaranteeing the uniqueness of all custom URLs within the site, is crucial for maintaining a good user experience and search engine friendliness.This feature of AnQiCMS allows us to target the content of different sites, optimize their URL structure separately, avoid repetition or conflict, and effectively circumvent potential SEO problems.

The refined configuration of pseudo-static rules and SEO advantages

URL staticization or pseudo-staticization is an important means to improve the efficiency of search engine crawling and user trust.AnQiCMS has built-in pseudo-static and 301 redirection management functions, and through flexible pseudo-static rule configuration, we can completely say goodbye to the long and unreadable dynamic parameter URLs.The system provides various predefined pseudo-static patterns, such as number patterns, model naming patterns, category naming patterns, etc., which cover the needs of most websites.For users with more advanced customization needs, AnQiCMS also provides a custom mode, allowing us to freely combine various variables to build URL structures.

When customizing pseudo-static rules, we can utilize such as{id}(Data ID),{filename}(Data custom link name),{catname}(分类自定义链接名)、{catid}(Category ID),{module}(model table name) as well as{page}(page number) and other variables. For example, we can build/article/{catname}/{filename}.htmlor/product/{module}-{id}.htmlThis URL.This flexibility means that we can clearly and concisely reflect important information such as classification hierarchy, content type, and core keywords in the URL.The clear URL structure not only allows search engine spiders to understand the page content faster and more accurately, improving indexing efficiency, but also enables users to have an expectation of the content they will access when they see the URL, thereby enhancing click-through rate and optimizing user experience.For multiple sites, we can configure a set of independent, unique static rules that are most suitable for each site's SEO strategy without modifying the core code, ensuring that each site's URL path is as optimized as possible.

301 Redirects and Strategic Use of URL Normalization Policies

Furthermore, when dealing with possible duplicate content or multi-version pages, AnQiCMS allows us to configure Canonical URL (standard link) in the background.For example, the same product may have multiple URL paths (with and without parameters). By setting the Canonical URL, we can explicitly inform search engines which is the '权威' version, thus concentrating page authority, avoiding dispersion, and effectively preventing search engines from penalizing.In a multi-site environment, especially when different sites may have similar content but are aimed at different audiences, it is a key strategy to maintain the independence between sites, avoid internal competition, and ensure that each site can achieve **SEO performance** by reasonably using 301 redirects and Canonical URLs.

URL Management and SEO Challenges in a Multi-Site Environment

The multi-site management function of AnQiCMS allows a single system to support multiple independently operated websites.In such an architecture, the customization and optimization of the URL is particularly important.Each site can have its own independent domain and content system, AnQiCMS ensures their independence and customizability at the URL level.This means that we can design a URL structure that is completely in line with the specific SEO requirements of different brand sites, regional sites, or thematic sites, without interfering with each other.

For example, a primary site may use/news/category/title.htmlThe structure, while an e-commerce sub-site may use/product/id.html.AnQiCMS's URL customization capability makes it easy to implement this differentiated strategy.Through unified backend management, we can efficiently configure pseudo-static rules, handle 301 redirects, and monitor URL health status in all sites.This centralized management approach greatly reduces the complexity and potential SEO risks in URL management for multi-site operations, ensuring that each site can present itself to search engines in the most 'clean' and 'friendly' manner, thereby maximizing its search engine visibility and organic traffic.

Enhancing User Experience and Conversion: The Additional Value of URLs

In addition to being friendly to search engines, the flexible use of AnQiCMS custom URLs also directly affects user experience.A clear, concise, and descriptive URL not only allows users to understand the page content at a glance, reduces concerns about jumping, but also enhances the professionalism and attractiveness of the content when users share the link.For example, when users see a URL containing keywords, they are more likely to click, as it indicates that the page content is highly relevant to their search intent.In a multi-site scenario, a unified and logically strong URL structure helps users switch and browse seamlessly between sites, enhancing the overall brand experience.This positive user signal will also be captured by search engines, thereby further improving the ranking of the website.

In summary, the AnQiCMS backend custom URL feature is not just about technical configuration, but also a key tool for website operators to implement refined SEO strategies, especially in a multi-site environment.It gives us powerful control over the structure and content presentation of the website, helping us stand out in the fierce online competition.


Common Questions and Answers (FAQ)

1. In AnQiCMS, how to ensure that the custom URL is unique in a multi-site environment?

The custom URL of AnQiCMS will perform a uniqueness check at the document, category, tag, or single-page level.When you create a custom URL in a multi-site environment, the system will prompt you to ensure its uniqueness within the current site.Although different sites can have the same URL alias (for example, two different sites' "about-us" pages), in actual deployment, due to each site typically being bound to a different domain or subdirectory, the complete URL path will still remain unique.As operators, we should pay more attention to avoiding URL conflicts within a single site and manage the URLs of multiple sites through clear naming rules, such as adding a site prefix or identifier to similar content across different sites, to ensure clarity of meaning.

2. What is the impact of changing the custom URL of existing content on SEO? How can the negative impact be minimized?

Changing the custom URL of existing content will directly affect the search engine's indexing of the page, which may cause the old URL to become invalid and trigger a 404 error, thereby damaging the SEO ranking.To minimize the negative impact, when you must change the URL, be sure to use the 301 redirect function provided by AnQiCMS.Redirect all old URLs precisely to the new custom URL.This will inform the search engine that the page has been permanently moved, and transfer the original page weight to the new URL.In addition, updating the site's Sitemap and resubmitting it to search engines helps them discover and index new URLs faster. You can also manually or automatically push new URLs to search engines via the "Link Push" feature in the background to further accelerate the inclusion.

3. What advanced customizations does AnQiCMS support for its pseudo-static rules, and what specific help do they provide for SEO?

AnQiCMS's pseudo-static rules support high customization, allowing you to combine multiple built-in variables (such as{id}/{filename}/{catname}/{module}/{page})to construct a unique URL structure. For example, you can create URLs that include keywords and hierarchical information, such as/category-name/article-title.htmlor/product/{model-alias}/{id}.html. This advanced customization can specifically help with SEO:

  • Enhance keyword relevance:Directly integrate core keywords into the URL to enhance the relevance between the page and the search query.
  • Optimize crawling efficiency:Static or pseudo-static URLs are easier for search engine spiders to crawl and index, reducing confusion caused by dynamic parameters.
  • Improved user experience:A concise, readable URL path helps users understand the page content, improves click-through rate, and is more attractive when shared by users.
  • Build information architecture:Reflect website information architecture through URL hierarchy, helping search engines understand the organization structure and relationships between pages.