As a website operator who deeply understands the operation of AnQiCMS, I know that high-quality content and excellent user experience have a decisive impact on SEO.How to skillfully use pseudo-static and 301 redirection in the context of multi-site management is a key factor in improving search engine performance.The powerful and flexible tools provided by Anqi CMS allow content operators to easily manage these technical details and focus on the value creation of the content itself.
English CMS multi-site URL structure optimization: The foundation of pseudo-statics
Pseudo static is not a truly static page, it uses URL rewriting technology on the server to simulate dynamic URLs as static file paths, for example, it willexample.com/article.php?id=123Changes toexample.com/article/123.html.The benefits of this optimization are evident: search engine spiders prefer concise static URLs because they are easy to crawl and can more intuitively reflect the theme of the page.In AnQi CMS, you can flexibly configure pseudo-static rules. Whether you choose the preset number pattern, model naming pattern, or category naming pattern, you can quickly generate search engine-friendly URLs for your multi-site.
The pseudo-static feature of AnQi CMS supports using various dynamic variables to construct URLs, such as document ID ({id}), custom link name ({filename}), custom category link name ({catname}）and model table name（{module}）。This means you can customize the URL structure according to the business needs and content types of different sites. For example, a site focused on product display can use/{module}/{filename}.htmlThe pattern allows the URL to directly reflect the product category and name, improving keyword relevance.For content operators, this custom ability not only improves SEO effect, but also gives content more diverse display space.Through configuration under 'Feature Management' and 'URL Rewrite Rules' in the background, you can ensure that each of your sites has clear, readable, and index-friendly URLs.
Handle site changes: The SEO guardian of 301 redirects
The website may change URLs due to content adjustments, structural optimizations, and even brand upgrades during long-term operation.If the old URL is no longer available and no appropriate measures have been taken, both users and search engines will face the dilemma of "404 Page Not Found", which not only damages the user experience but also causes huge SEO losses - page weight loss, wasted crawling budget, and even affects the credibility of the entire site.The 301 redirect management feature built into AnQi CMS is the tool to solve this problem.
301 redirect is a 'permanent redirect' that tells browsers and search engines: the page has permanently moved to a new URL.The most critical factor is that a 301 redirect will pass about 90-99% of the page authority (also known as "link equity") to the new target URL.This means that even if you change the page URL, the SEO value accumulated through external links, internal links, and other methods can still be retained.
In the multi-site environment of AnQi CMS, the application scenarios of 301 redirection are particularly extensive.For example, when you make a large-scale adjustment to the classification structure of a site, the URLs of the original classification pages and article pages may all change; when you merge the content of multiple small sites under a subdomain of a main site; or when your brand is upgraded and you need to permanently redirect the old domain to the new domain, 301 redirect will play an irreplaceable role.The "AutoCMS" provides an "301 Redirect Management" interface under "Function Management", allowing you to easily set and manage these redirect rules to ensure a smooth transition for every URL change, without affecting the site's performance in search engines.
In addition to explicit 301 redirects, the security CMS also provides 'standard links' (Canonical URL) and 'fixed links' functionality.The specification link helps search engines identify and merge duplicate content pages (for example, the same article is generated with multiple URLs under different categories), avoiding SEO penalties caused by duplicate content.The fixed link allows you to set a persistent and unchanging URL for specific content, even if the overall pseudo-static rules change, the link will remain stable.These features collectively constitute the powerful SEO protection net of Anqi CMS.
Synergy between pseudo-static and 301 redirects, jointly building a multi-site SEO highland
In the practice of multi-site operation of Anqi CMS, pseudo static and 301 redirection are not independent of each other, but complement each other, jointly empowering SEO effects.The static page rewriting establishes a solid URL structure foundation for your site, making it SEO-friendly from the very beginning; while the 301 redirect becomes a strong support for maintaining SEO results at critical moments of site evolution and content adjustment.
Firstly, by using pseudo-static, you can create semantically meaningful URLs for the content of each site (articles, products, categories, single pages, tag pages, etc.), such as/products/smart-phone.htmlor/blog/seo-best-practices.html.These URLs are not only intuitive but can also naturally include target keywords, enhancing the page's relevance score.This means that each independently operated sub-brand or content area can have a dedicated and optimized URL structure under a multi-site scenario, avoiding the negative impact of the same dynamic parameters.
其次，with the growth of content and the expansion of business, the site structure will inevitably change.For example, you may decide to merge two related product categories, or an old product line is no longer in sale, and its page needs to be replaced by a new product page.At this point, the 301 redirect comes into play.Redirect the old pseudo-static URL accurately to the new pseudo-static URL, which can seamlessly pass the original page's weight over and ensure that search engines can update the index in a timely manner, and that users can also be directed to the latest, valid content.This dynamic adjustment capability becomes efficient and controllable under the multi-site management of Anqi CMS, avoiding complex configurations and potential risks that may occur in traditional CMS.
In addition, Anqi CMS forCanonical URLLabel support is especially critical in scenarios where content is published across multiple sites, languages, or channels.It helps search engines clearly identify which URL is the "original" or "preferred" version of the content, thereby effectively solving the problem of duplicate content and concentrating the SEO weight on the page.Combining the beautiful URL generated by pseudo-static and the maintenance of historical links through 301 redirects, Anqi CMS provides a comprehensive and refined SEO solution for multi-site operators, ensuring that each site can stand out in the highly competitive online environment.
Concluding remarks
Safe CMS brings a high-performance architecture, flexible content model, and a complete set of SEO tools with its Go language, building an efficient and secure content management platform for small and medium-sized enterprises and content operation teams.Through deep integration of pseudo-static and 301 redirection functions, Anqi CMS not only optimizes the URL structure of the website, improves the crawling and ranking efficiency of search engines, but also ensures the continuous accumulation and protection of SEO assets during site adjustments and content iteration.For multi-site managers who strive for excellence in online performance, mastering and effectively utilizing these core features will be the key to building digital marketing competitiveness.
Common Questions
Q: How to configure custom rewrite rules for my new site in AnQiCMS?
A: In AnQiCMS backend, please go to "Function Management" and select "Rewrite Rule".You can choose from the four preset rules provided by the system, or check the 'Custom mode' to configure a more detailed URL pattern.{id}(Data ID),{filename}(Data custom link name),{catname}(Custom category link name) and{module}The model table name and other variables to construct a unique URL structure. After configuration is complete, be sure to click Save and test the new URL to ensure it can be accessed normally.
Q: How do I handle the change in URL structure after migrating the content of an old site to the multi-site environment of AnQiCMS to avoid SEO loss?
A: This is a typical scenario that requires the use of 301 redirect.In AnQiCMS backend, you can access '301 Redirect Management' under 'Feature Management'.Here, you need to set a permanent 301 redirect from each old URL (source URL) to its corresponding new URL (target URL) in the AnQiCMS new site.This ensures that search engines pass all link authority and ranking signals from the old page to the new page, while users are also smoothly directed to the correct content, avoiding 404 errors, and thus minimizing SEO losses as much as possible.
Q: Does the Qiyue CMS support multi-language sites for its pseudo-static and 301 redirect features?
A: Yes, AnQiCMS has good support for multilingual sites.In the configuration of pseudo-static rules, the system can identify and generate URL structures for different language versions.For 301 redirects, you can configure them according to the specific needs of each language site to ensure that all language version URL changes are properly handled.hreflangThe generation of tags, which is a key element of multilingual SEO, can inform search engines of the language and geographical location of the page, further optimizing the visibility of multilingual content, and together with pseudo-static and 301 redirects, constitutes a complete international SEO strategy.