In the operation of a website, a clear and meaningful URL address, like a business card of the website content, not only helps visitors quickly understand the theme of the page, but is also a key factor for search engines to recognize, crawl and rank the content of the website.An effectively designed URL structure can significantly improve a website's performance in search engines, bringing more organic traffic.AnQiCMS as an efficient content management system, fully understands the importance of URL structure for SEO, and therefore provides powerful and flexible pseudo-static features to help us easily optimize the website's URL.

Static page: Make your URL more "understandable" to search engines and users

Firstly, let's briefly understand what 'pseudo-static' is. The URL of a static page is usually simple, such asexample.com/about.htmlDynamic page URL includes question marks, equals signs, and a string of parameters, for exampleexample.com/article.php?id=123&category=news.This dynamic URL can flexibly display different content based on parameters, but in the eyes of search engines, they often seem unfriendly, which may affect crawling efficiency and page weight transmission.

Pseudo-static technology, as the name implies, refers to the configuration of the server to 'disguise' the dynamic page URL into the form of a static page, making it look simple and meaningful to users and search engines, although the content is still generated by dynamic programs. The benefits of this optimization are self-evident:

  1. Enhance readability and user experience:Users can directly understand the page content from the URL, which is convenient for memory and sharing.
  2. Enhance search engine friendliness:Search engines tend to crawl and index URLs that are concise and contain keywords, which helps improve the indexing efficiency and relevance score of the page.
  3. Improve keyword ranking:URL contains the target keyword, which can indirectly enhance the page's relevance to the keyword, thereby optimizing the ranking.
  4. Improve Click-Through Rate:On the search results page, a clear URL is more likely to attract user clicks.

AnQiCMS English Static Core Advantages and Operations

AnQiCMS fully considers user needs, integrating the pseudo-static configuration into the background management, making the operation very convenient.

Built-in rules: quick to get started, instant optimization

For users who are just starting to get to know URL rewriting or feel unfamiliar with complex rule configurations, the several URL rewriting rules built into AnQiCMS are a **good starting point. They have preset common URL structures, and you can choose according to the content type of your website or language habits:

  • Digital Mode:The ID of the main content is used as an identifier in URLs, for example,/article/123.html. This mode is concise and clear, and is often used on Chinese sites.
  • Model Naming Pattern:The URL will include the model name and ID of the content, for example,/news/article-123.html. This can better distinguish content types in multi-model websites, and English sites may prefer it.
  • Category Naming Pattern 1/2:These two modes will integrate category information into the URL, the difference lies in the combination method of category name and content name, suitable for websites that hope to have a clearer URL hierarchy.

To enable these built-in rules, simply log in to the AnQiCMS backend, go to the 'Feature Management' under the 'URL Rewrite Rule' page, select your preferred mode and save.The system will automatically apply the new URL structure for you.

Custom mode: Fine-grained control over URL to meet personalized needs

If you have more refined control requirements for the URL structure, such as hoping that the URL contains both the category name and the pinyin of the document title, AnQiCMS's custom mode will provide infinite possibilities.Here, you can customize URL rules for the six core page types of the website - document details, document list, model homepage, single page, tag list, and tag details.

The strength of custom rules lies in their ability to combine multiple variables to construct a URL. Common variables include:

  • {id}: The unique ID of the content, such as document ID, category ID.
  • {filename}The custom URL name of the content, usually its pinyin or English alias.
  • {catname}The custom URL name of the category.
  • {catid}: ID of the category.
  • {module}The model name (URL alias) of the content it belongs to.
  • {page}：Page number of pagination.

By combining these variables, you can create URLs that are rich in semantics and friendly to search engines. For example:

  • archive===/{module}/{catname}/{filename}.html：This will generate such as/article/company-news/anqicms-features.htmlThis URL is clear in hierarchy and semantics.
  • category===/{module}/{catname}(-{page})Can generate/news/industry-updates/or/news/industry-updates-2/This category list page URL.
  • page===/{filename}.htmlGenerate for the 'About Us' page/about-us.htmlSuch a concise URL.

Tip: Customize the URL settingsIn the document, category, or tag editing page, you will find a "Custom URL" field. This field is used to fill in{filename}or{catname}The corresponding "alias".The system usually generates the pinyin automatically based on the title you enter, but you can manually modify it to make it more concise and more in line with SEO standards.Make sure each custom URL is unique across the entire site, if a duplicate occurs, AnQiCMS will also intelligently add random numbers at the end to ensure uniqueness.

Optimization Strategy: The Synergy of Fake Static and SEO Tools

URL optimization is not an independent entity; it is closely linked to the overall SEO strategy of the website. AnQiCMS provides a complete set of advanced SEO tools that complement the pseudo-static function, collectively enhancing the website's search engine performance:

  1. 301 Redirect Management:When you adjust the pseudo-static rules or modify the page URL, the old URL will become invalid.AnQiCMS's 301 redirection feature can help you permanently redirect these old links to new links, avoiding dead links and ensuring the smooth transfer of search engine weights, reducing traffic loss.
  2. TDK settings:Each page should have an independent title (Title), keywords (Keywords), and description (Description).AnQiCMS allows you to finely tune these contents, in conjunction with keywords in the pseudo-static URL, to maximize the relevance of the page.
  3. Sitemap generation:The URL after pseudo staticization can be clearly presented to search engines by Sitemap, helping them better understand the structure of the website and achieve comprehensive crawling.
  4. Robots.txt configuration:Properly configuring Robots.txt can guide search engines to crawl important pages, screen out unimportant pages, and work together with pseudo-static to optimize crawling efficiency.

In short, the pseudo-static function of AnQiCMS is an indispensable part of website SEO optimization.Through reasonable planning and the application of AnQiCMS's pseudo-static function, combined with other SEO tools, your website will have a clearer structure, a more user-friendly experience, and thus achieve better display effects and rankings in search engines, injecting strong momentum into business development.

Common Questions (FAQ)

1. After changing the pseudo-static rules, will the old URL of the website automatically redirect to the new URL?

Answer:After changing the pseudo-static rules, AnQiCMS will not automatically set 301 redirects for all old URLs.You need to manually add the redirection rules from the old URL to the new URL using the '301 Redirect Management' feature under 'Function Management' in the AnQiCMS backend.This can effectively avoid dead links and search engine weight loss caused by URL changes.Suggest planning the redirect strategy in advance before changing the URL structure.

**2. In the custom URL field (for example{filename}and{catname}) what should be done?